Reach
Re-engagement automation templates for Reach
Reach now includes two re-engagement workflow templates: "Re-engage non-openers" and "Re-engage non-clickers". You can trigger these workflows when a campaign is sent, and the system will automatically identify subscribers based on their open or click activity, then send them a follow-up email. A new condition step lets you create Yes/No paths based on engagement, and the chat page offers pre-suggested prompts to help you generate follow-up email templates tailored to your original campaign.