Hostinger heads to Kraków for WordCamp Europe 2026

Spring in Kraków, the open web in the spotlight, and the WordPress community converging on one of Central Europe’s most storied cities – that’s the setup for WordCamp Europe 2026, running June 4–6 at the ICE Kraków Congress Centre. Hostinger is joining the action as an Editor-level sponsor, and we can’t wait to spend three days with the people who keep WordPress moving forward.

Europe is the beating heart of WordPress. Agencies here are shipping work for clients worldwide, developers are pushing the platform in creative directions, and contributors across the region actively maintain the project that powers more than two in five websites online. WordCamp Europe is where all of that energy lands in the same room, and we wouldn’t miss it.

For us, conversations are what we’re looking forward to – hearing what’s working for the people building on WordPress every day, what’s frustrating them, and what we should be building next. So if you’re in Kraków, please come and find us.

Stop by the booth: try, tinker, take home

This year, we’re running the booth as a hands-on space rather than a brochure stand. Expect three things from us throughout the conference:

• Live product testing – Sit down at a demo station and put our tools through their paces, with the team on hand to answer anything from “How does this work?” to “Can it do this?”
• Feature exploration – Walkthroughs of the latest additions to our Managed WordPress stack, including things that haven’t had the spotlight yet.
• Practical guidance – Bring a real-world problem from a client project or your own site, and we’ll work through it together.

We’ll also have something a little different on the merch table: a small, limited run of exclusive items co-designed with members of our client community. They’re only available at the booth, only at WCEU, and they will run out. 

To make things even more interesting, every visitor can enter our on-site raffle – stop by, drop your name in, and we’ll be drawing prizes across the two main conference days.

What can you put your hands on?

Here’s a quick map of what’ll be live at the demo stations. Each of these is something you can actually try on the day – not a sales pitch deck.

Kodee: an AI assistant that knows your WordPress site

Kodee is our AI assistant – and at WCEU 2026, we’re showing its most context-aware iteration yet. Inside WordPress itself, Kodee picks up on the details of your environment – the plugins you’re running, the theme in place, server-side configuration – and uses that picture to give answers that actually apply to your setup, not generic documentation snippets.

From the hPanel side, it handles the operational side of WordPress life: updates, plugin and theme management, caching, staging workflows, and a growing set of WooCommerce actions like product and order admin. It explains the steps as it goes, you stay in control at every step, and get back the time you used to spend trawling support articles.

For agencies and multi-site operators, Kodee tends to be the one that changes the calculation. Come see it in context at the booth.

AI-powered building blocks for WordPress

Our AI Website Builder for WordPress has had a significant rebuild. With Version 2.0, the build flow now starts as a conversation: you tell it about the brand, share the name, drop a logo, set the colors, and the builder applies those choices consistently across the site from the first preview onward. 

You can pick from AI-generated palettes or supply your own, and you can flip between desktop and mobile views in real time before anything goes live.

Want to see it generate a site from scratch? That’s exactly what the demo at the booth is for.

Alongside the builder, our WordPress AI Content Creator lives directly inside the WordPress editor. It drafts posts and pages, lets you steer the tone of voice, and fills in SEO metadata so you spend less time on the scaffolding and more time refining the words that matter.

The philosophy behind it is the same: AI should slot into the way you already work in WordPress, not force you to switch tabs or rebuild your process.

Hostinger Reach: turning sites into something more than traffic

A great site is a starting point, not the finish line. Hostinger Reach is our AI-powered email marketing platform, and it ships with a dedicated WordPress plugin that hooks straight into the parts of your site that are already collecting audience signals.

Once connected, Reach syncs contacts from WordPress forms and WooCommerce checkout opt-ins, then lets you:

• Design and schedule email campaigns
• Automate follow-ups and onboarding sequences
• Recover abandoned carts on WooCommerce stores
• Track performance without leaving the same workspace as your site

For European agencies and merchants dealing with GDPR-conscious audiences and tightly integrated CRM expectations, having email and the website talk to each other natively is a meaningful shortcut. We’ll show how it works at the booth.

Our place in the open-source side of WordPress

Showing up as a sponsor is one piece of the picture. The other is the work that happens away from the booth.

Through the Five for the Future pledge, members of our team contribute their working hours to WordPress teams across Documentation, Plugins, Support, and Polyglots. We see it as a baseline obligation: if your business is built on top of open source, you contribute back to the codebase, the docs, and the community that maintains them.

On June 4, ahead of the two main conference days, our team will be at Contributor Day in Kraków, sitting alongside other contributors and doing the unglamorous, important work that keeps the project healthy.

Hostinger has supported WordCamp Europe, WordCamp US, and WordCamp Asia, and we’re proud to be back in the European corner of that cycle this year.

Let’s meet in Kraków

WCEU 2026 has 49+ sessions across two main days, more than 3,000 attendees expected, and Matt Mullenweg closing things out on the evening of June 6. In between all of that, we’d love to spend a few minutes with you at our booth.

Whether you’re already a Hostinger customer, weighing your hosting options, or just curious to see what we’ve been building for WordPress, the invitation is the same: come and try the tools, grab some limited merch, enter the raffle, and tell us what you think.

Your feedback shapes where we head next – and Kraków is exactly the right place to hear it.

See you at ICE Kraków, June 4–6.