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Simon Lim

Simon is a dynamic Content Writer who loves helping people transform their creative ideas into thriving businesses. With extensive marketing experience, he constantly strives to connect the right message with the right audience. In his spare time, Simon enjoys long runs, nurturing his chilli plants, and hiking through forests. Follow him on LinkedIn.

More posts by Simon Lim

26 low-code trends for 2025: Key statistics and insights

Low-code development is changing the software landscape as businesses seek faster ways to build applications and solve complex problems. With the...

20 best software as a service (SaaS) examples for inspiration

Software as a service (SaaS) allows you to access apps that run in the cloud instead of installing them on your computer. SaaS companies build and...

What is prompt tuning? How does it work?

Prompt tuning is a technique for teaching AI models to perform better by optimizing learnable vectors called soft prompts. Instead of retraining and...

How to come up with a business name: The complete step-by-step guide

To come up with a business name, you need to combine creative brainstorming with practical tools to find a name that’s memorable, legally...

How to trademark a business name: Your complete guide to protecting your brand

To trademark a business name and secure exclusive rights to your brand, you’ll need to research existing trademarks, prepare your application...

Email marketing campaigns: Top examples, and how to launch one

Email marketing campaigns are emails sent to subscribers to achieve specific business goals, such as increasing sales, building relationships, or...

What is email marketing? A beginner’s guide

Email marketing is a digital marketing strategy that uses emails to reach a contact list, share updates, promote products, and strengthen customer...

How to add a link in bio: Instagram, TikTok, Facebook, and more (2025)

Adding a link in your bio on Instagram, TikTok, and Facebook is an effective way to direct followers to your store, website, or latest content. A...

What is a link in bio?

A link in bio is the single clickable URL that you can add to your social media profile section. This link serves as a gateway, directing your...

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