{"id":11356,"date":"2026-06-09T08:40:51","date_gmt":"2026-06-09T08:40:51","guid":{"rendered":"https:\/\/www.hostinger.com\/support\/?p=11356"},"modified":"2026-10-22T02:34:36","modified_gmt":"2026-10-22T02:34:36","slug":"partner-program-and-agency-directory-requirements","status":"publish","type":"post","link":"https:\/\/www.hostinger.com\/support\/partner-program-and-agency-directory-requirements\/","title":{"rendered":"Agency Directory requirements"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Hostinger Agency Directory requirements define which Hostinger partners can be listed, what a directory profile must and must not include, and what happens if a listing isn&rsquo;t selected or is removed. To get listed, your agency must be a Hostinger Partner Program member, and your profile must meet content and conduct requirements.<\/span><\/p><p><span style=\"font-weight: 400\">The Agency Directory is a curated list of web professionals that Hostinger recommends to clients looking to hire. Listed agencies can be found and contacted directly by prospective clients.<\/span><\/p><h2 id=\"h-who-can-be-listed\"><b>Who can be listed<\/b><\/h2><p><span style=\"font-weight: 400\">Being listed in the Agency Directory requires <a data-click-id=\"hgr-post-content-link-partner-program-membership\" href=\"https:\/\/www.hostinger.com\/support\/hostinger-partner-program\/\">Partner Program membership<\/a>, but membership alone does not put you in the Directory. These are two separate processes with different requirements &mdash; see<\/span><a data-click-id=\"hgr-post-content-link-partner-program-requirements\" href=\"https:\/\/www.hostinger.com\/support\/partner-program-requirements\/\"> <span style=\"font-weight: 400\">Partner Program requirements<\/span><\/a><span style=\"font-weight: 400\"> for how to join the program.<\/span><\/p><p><span style=\"font-weight: 400\">Partners can submit a profile from the <strong>Refer &amp; earn<\/strong> section. Each submission is assessed against the criteria below, and the standard for inclusion is high. Meeting every requirement listed here is what makes your agency eligible to be considered, not what guarantees a listing.<\/span><\/p><p><span style=\"font-weight: 400\">If your agency isn&rsquo;t selected, nothing else changes: you keep your Partner Program membership and all of your partner benefits.<\/span><\/p><h2 id=\"h-profile-requirements\"><b>Profile requirements<\/b><\/h2><p><span style=\"font-weight: 400\">Your profile must accurately represent your agency in clear, professional language and describe what you actually do for clients. The following are not permitted:<\/span><\/p><p><b>Prohibited industries.<\/b><span style=\"font-weight: 400\"> Do not reference services built for, or experience working in, industries that violate Hostinger&rsquo;s acceptable use policy, including:<\/span><\/p><ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Adult or sexually explicit content<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Gambling or online betting platforms<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Crypto or NFT trading platforms<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Pharmaceuticals or controlled substances<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Weapons, firearms, or related content<\/span><\/li>\n<\/ul><p><b>Spam and filler content.<\/b><span style=\"font-weight: 400\"> Descriptions must reflect your actual business. Not permitted:<\/span><\/p><ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Generic filler phrases (&ldquo;we are a great company that does great things&rdquo;)<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Placeholder or Lorem Ipsum text<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Descriptions that appear copy-pasted and don&rsquo;t describe your specific agency<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Keyword stuffing or text written purely for search ranking rather than to inform clients<\/span><\/li>\n<\/ul><p><b>Offensive or hateful language.<\/b><span style=\"font-weight: 400\"> All profiles must be professional and respectful. Not permitted:<\/span><\/p><ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Language that targets or demeans groups by race, religion, nationality, or gender<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Politically extremist content or rhetoric<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Discriminatory framing of any kind, even if presented as a niche or specialization<\/span><\/li>\n<\/ul><h2 id=\"h-writing-a-stronger-profile\"><b>Writing a stronger profile<\/b><\/h2><p><span style=\"font-weight: 400\">The points below are recommendations, not requirements &mdash; a profile won&rsquo;t be rejected for them. They&rsquo;re the patterns that tend to make a listing less useful to the clients reading it:<\/span><\/p><ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Slogans or taglines as your entire description<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Vague adjectives without substance: &ldquo;passionate&rdquo;, &ldquo;cutting-edge&rdquo;, &ldquo;innovative&rdquo;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Writing in third person when the rest of your profile is first-person<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Listing every technology you&rsquo;ve ever used &mdash; stick to what you&rsquo;re known for<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Describing what a website is instead of what you do with it<\/span><\/li>\n<\/ul><h2 id=\"h-when-a-listing-is-removed\"><b>When a listing is removed<\/b><\/h2><p><span style=\"font-weight: 400\">An Agency Directory listing ends if your agency is removed from the Partner Program. The reasons for removal are listed in<\/span><a data-click-id=\"hgr-post-content-link-partner-program-requirements-2\" href=\"https:\/\/www.hostinger.com\/support\/partner-program-requirements\/\"> <span style=\"font-weight: 400\">Partner Program requirements<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p><p><span style=\"font-weight: 400\">Hostinger can also remove a listing at any time and without further notice if your agency or your profile stops meeting the requirements in this article &mdash; for example, if a profile is edited to include prohibited content, if your website goes offline, or if your agency no longer represents an active business. A Directory removal on its own does not end your Partner Program membership.<\/span><\/p><p><span style=\"font-weight: 400\">Contact Hostinger Support if you&rsquo;d like to know what applied in your case or whether it can be resolved.<\/span><\/p><h2 id=\"h-submitting-again\"><b>Submitting again<\/b><\/h2><p><span style=\"font-weight: 400\">If your agency wasn&rsquo;t selected, you can update your profile and submit it again. Because the standard for inclusion is high, a resubmission may not result in a listing even when your profile meets every requirement. Your Partner Program membership and benefits are unaffected either way.<\/span><\/p><p>Once your agency is listed, prospective clients can find and contact you through the Agency Directory. See <a data-click-id=\"hgr-post-content-link-how-leads-work-in-the-agency-directory\" href=\"https:\/\/www.hostinger.com\/support\/how-leads-work-in-the-agency-directory\/\">How leads work in the Agency Directory<\/a> to learn how leads reach your agency, and <a data-click-id=\"hgr-post-content-link-find-a-web-professional-hostinger-agency-directory\" href=\"https:\/\/www.hostinger.com\/support\/find-a-web-professional-hostinger-agency-directory\/\">Find a web professional: Hostinger Agency Directory<\/a> for how clients browse and contact listed agencies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hostinger Agency Directory requirements: Partner Program membership, profile rules, prohibited content, and what happens if your listing is removed.<\/p>\n","protected":false},"author":632,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"include_on_kodee":true,"footnotes":""},"categories":[168],"tags":[],"class_list":["post-11356","post","type-post","status-publish","format-standard","hentry","category-affiliates-and-referrals"],"hreflangs":[{"locale":"en-US","link":"https:\/\/www.hostinger.com\/support\/partner-program-and-agency-directory-requirements","default":1}],"include_on_kodee":true,"_links":{"self":[{"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/posts\/11356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/users\/632"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/comments?post=11356"}],"version-history":[{"count":9,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/posts\/11356\/revisions"}],"predecessor-version":[{"id":21285,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/posts\/11356\/revisions\/21285"}],"wp:attachment":[{"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/media?parent=11356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/categories?post=11356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostinger.com\/support\/wp-json\/wp\/v2\/tags?post=11356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}